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Getty ImagesSave StorySave this storySave StorySave this story If we had to pick the signature hair accessory of the 2020s thus far, it would absolutely be the hair bow. Bows have been having a yearslong moment—or is it bow-ment?—in the styling spotlight, and now Margot Robbie has given them the Wuthering Heights treatment with a […]

Save StorySave this storySave StorySave this story If you were a fly on the wall at the Allure office in the early 2010s, you likely heard editors talking about the French manicure—but not the way we do now. The look, characterized by an arc along the tip of the nail, “was always on the ‘tacky […]

Photo: Getty ImagesSave StorySave this storySave StorySave this story They say the Golden Globes are the big party of award season, but be so for real right now. It's obviously the Grammys that have the most fun, especially when it comes to what celebrity glam teams can conjure up. Personal style runs the most gigantic […]

Swan Beauty; Elizabeth GulinoSave StorySave this storySave StorySave this story Since my freshman year of college, I’ve used the same tiny, silver makeup mirror I picked up with my mom during a dorm-shopping trip at Bed Bath & Beyond. We bought it alongside twin XL bedsheets, bath towels, and a shower caddy that have all […]

Collage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story When it comes to finding the best face serums for aging skin, we’re firmly in the camp that aging isn’t a problem that needs “fixing.” Skin changes with time, and while you don’t have to fight it, you can support it […]

Collage: Paula Balondo; Source images: Courtesy of brands; Source images: Allure editorsSave StorySave this storySave StorySave this story Korean skin care has a way of setting the bar—and then raising it again. From first-of-their-kind textures to innovative ingredients that actually deliver, K-beauty has consistently earned a place in our routines. Over the years, Allure’s Best of Beauty […]

Photo: Getty ImagesSave StorySave this storySave StorySave this story Earlier this week, when Pat McGrath Labs revealed it has filed for Chapter 11 bankruptcy—a way for companies to sort out their debts while staying in business—one person’s response on Twitter cut through the internet’s commiserations about the brand’s financial status: "Pat McGrath products are inaccessible […]

Collage: Paula Balondo; Source images: Courtesy of brands; Allure editorsSave StorySave this storySave StorySave this story When it comes to achieving a dewy, hydrated complexion, nothing delivers the way the best hyaluronic acid serums do. Don't be fooled by the fact that it has "acid" in its name—unlike its exfoliating counterparts, hyaluronic acid is a moisture […]

Photo: CARLOS and ALYSESave StorySave this storySave StorySave this story When your skin is crashing out or sleep banks are running low (hello, midnight hot flashes), the best concealers for mature skin are absolute essentials. We can count on these trusted cover-ups to quickly camouflage blemishes, brighten our undereyes, and tackle sun spots and discoloration. […]

Collage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story Finding the best drugstore foundations for mature skin used to feel like looking for a needle in a haystack—shades ran too light, textures were too thick, and anything with real coverage seemed to magnify dryness or fine lines. But these more […]